Web Summit 2025: innovation speaks Italian — WhoTeach among the featured companies

From November 10 to 13, 2025, Web Summit 2025 was held at the Feira Internacional de Lisboa, gathering over 70,000 participants from around the globe and confirming itself as one of the world’s most influential tech innovation events. For four days, the Portuguese capital became a meeting point for startups, investors, big tech players, research centers and institutions — offering a packed program of conferences, workshops, pitch competitions and networking activities.

This year’s edition placed strong emphasis on generative artificial intelligence, cybersecurity, health technologies, industrial transformation, sustainability and the future of digital work.
A broad lineup of talks and vertical panels explored upcoming trends in the tech sector, while the exhibition areas hosted hundreds of startups from over 100 countries — including WhoTeach, an Italian company specializing in AI-powered digital learning solutions.

Everything that happened at Web Summit 2025

The 2025 edition brought together thousands of professionals, investors and startups in an international environment rich in inspiration, discussion and opportunity.

The program skillfully balanced vision and practicality, alternating high-profile keynotes with technical sessions, workshops and business-focused moments.
Investors gained direct access to startups in seed, early-stage and growth phases, while founders and scaleups engaged with mentors, experts and potential partners through pitches and curated meetings.
The energy of the event and the quality of exchanges reinforced Lisbon’s role as a leading European innovation hub.

Italian participation went well beyond booth presence: numerous startups competed in major challenges, including the finals of the KPMG Global Tech Innovator 2025.
Winner: Rhinoflux (Japan), with an innovative hydro-chemical looping technology for CO₂ capture and storage.
Other recognitions included Selection Lab (Netherlands) with the People’s Choice Award, and Akara Robotics (Ireland) and Step Out (India), ranked first and second runners-up.

Underscoring Italy’s significant presence, the opening ceremony of the Italy Pavilion featured Ambassador Claudio Miscia and Antonio Lucarelli from ITA Milan.

Web Summit also set a new attendance record:
71,386 visitors and 1,857 investors, a +74% increase from the previous year.
Among the 2,725 startups, AI was the dominant sector, followed by SaaS, healthtech, fintech and sustainability-focused solutions.
Institutional participation was strong as well, with 268 government delegations and over 400 themed meetups fostering discussions on emerging regulations and new market opportunities.

Keynote speakers included:

• Maria Sharapova (athlete)
• Toto Wolff (Formula 1 Team Principal)
• Cristiano Amon (CEO of Qualcomm)

Night Summit sessions in Cais do Sodré and Bairro Alto took networking outside the venue — into Lisbon’s lively nightlife, bars, and live music venues.

Italy’s participation at Web Summit 2025

The Italian Trade Agency led a delegation of 35 innovative startups and SMEs from across the country, represented within a national booth in Pavilion 3 (stand E372).
Among the selected companies was WhoTeach, specialized in AI-powered Digital Learning solutions.

WhoTeach

WhoTeach is an intelligent Digital Learning platform designed to support enterprises, schools and training institutions in the creation, delivery and management of online courses.
Thanks to integrated generative AI, the platform enables quick and personalized creation of learning content.
Its ecosystem includes an LMS, virtual classroom, recommender systems and AI-driven content generation — making WhoTeach a complete solution for both learners and organizations.

Wink Suite

Wink Suite is an all-in-one platform to create and manage loyalty campaigns, prize contests and incentive programs for customers and internal teams, with CRM tools and advanced analytics.

AWorld

AWorld develops platforms that help people and organizations learn and take action.
Its LXP Evolve combines microlearning, gamification and AI for personalized upskilling journeys, while ActNow is a globally recognized sustainability engagement app.

Ematrend Srl

A fintech company specializing in algorithmic trading and robo-advisory, providing automated trading systems, digital advisory tools, and AI-powered financial strategies.

HexErgy

A cleantech startup simplifying the creation of Renewable Energy Communities through a blockchain-based platform.

P2Cam Studio

A SaaS platform for sports video analysis using Computer Vision, now expanding into healthcare for movement monitoring and rehabilitation.

Statements from the participants

Francesco Epifania (WhoTeach)
Isabella De Rosa (Wink Suite)
Alberto Giusti (P3 Ventures)
Giovanni Caponetto (12Venture)
Nicola Abbattista & Francesco Tasso (BEPI Dispenser)
Giancarlo Vergine (Over Ventures)
Federico Costa (VibeDojo)
Lorenzo Diaco (Publytics)
Marcello Gambuzzi (GestAI)
Patrizio Bortolus (AIXP)
Sandra Lochmann (People.Places.Performance)
Marco Armellino (AWorld)
Francesco Corvino (Pop Up Mag)
Paolo Ranieri (Ovum)
Marco Lotito (We Make Future)

A record-breaking edition and a look to the future

Web Summit 2025 confirmed itself as an unmissable global tech event.
Record numbers of participants, investors and startups, a rich program of content and competitions, and increasing focus on AI and sustainability made the Lisbon edition truly unique.

The Italian delegation, guided by ICE, showcased high-quality solutions.
Participating in meetings, pitches and side events in person allowed us to fully capture the spirit of Web Summit: a place where ideas, people and technology come together to build the future.